Best known for its Firefox browser, Mozilla has partnered with low-cost Chinese chip maker Spreadtrum to produce a device that, while not as powerful as more expensive models, will still run apps and make use of mobile internet. These cheaper “feature” phones are extremely popular in the developing world where they act as bridge between the most basic of devices and modern smartphones.
"These solutions expand the global accessibility of open web smartphones to first-time and entry-level smartphone buyers by reducing the time and cost required for handset makers to bring these devices to market," said Spreadtrum in a press statement.
Mozilla hopes that it will capture an early lead in a market that is now being targeted by mobile device manufacturers who see the developing world as the remaining area for massive growth, and believes that its new produce “redefines” the entry-level phone market.
