
On American Independence Day, we hear that patriotism is the US plays a big role in consumers’ choice of automobiles.
According to the July edition of the Shopper Insights Report from the AutoTrader.com trend engine, 41 percent of car shoppers recently surveyed say that it is important to purchase a vehicle built in the US by US workers, versus 28 percent who say it is important to purchase a vehicle made by a US automaker somewhere else.