Lunch to defy the crunch
As the credit crunch leaves industry feeling the bite, one business has bitten back with a vengeance, fuelled by an appetite for culinary satisfaction, as Andrew Pelis finds out.
The sandwich lunch is big business and in South Africa, when companies order lunch, they turn to Sandwich Baron. The countryÔÇÖs leading sandwich maker started out in Alberton in 1996, when, armed with just R5,000, former self-taught restaurateur Sally JÔÇÖArlette-Joy decided to make her own sandwiches.