Wimbledon boosts sales at Britvic

UK drinks maker Britvic has said today that heightened interest in the Wimbledon tennis tournament is set to boost its overall performance this year.  The company announced strong third-quarter results today which it said will help achieve a full-year profit ahead of market expectations. Britvic, which is the second-largest soft drinks maker in the UK behind Coca Cola, said total revenue in the third quarter rose by 5.9 per cent to ┬ú249.1 million year-on-year. Sales volumes of still drinks rose three per cent, led by Robinsons Fruit Squash and Fruit Shoot, compared with a 2.7 per cent decline in the market. Commenting on the results, Britvic chief executive Paul Moody commented: ÔÇ£Britvic has continued to outperform the market in the latest quarter. Our powerful brand portfolio has again driven both volume and revenue growth.ÔÇØ┬á He went on to say that the company now anticipates its full-year results to be ÔÇ£ahead of the peak of current market expectations.ÔÇØ ┬á As well as producing its own brands such as Robinsons and Tango, Britvic produces, markets and distributes Pepsi and 7UP.  Robinsons Fruit Squash is the second-oldest sponsor of Wimbledon, having been associated with the tournament for over seventy years.┬á *┬á┬á┬á┬á┬á┬á *┬á┬á┬á┬á┬á┬á *